Tag: AI for PR
-

SEO Is Dead. Long Live AI Search: What CMOs Need to Know Before 2026
ChatGPT drives 87% of AI traffic and 82% of AI-driven sales. AI is replacing the usual Google search. Here’s what you need to know.
-

Google’s Gemini Is Moving Into Chrome
Google is bringing Gemini into Chrome as part of how the browser works. Here is a look at the good, the bad and the privacy concerns.
-

Streamline Marketing Strategies: ChatGPT’s Branching Explained
ChatGPT’s new “Branch in New Chat” features gives marcom leaders extra superpowers. Here is what you need to know.
-

AI Isn’t Replacing Content Strategists, It’s Elevating Them
How AI elevates your content strategy and content creation, automation and personalization, in lieu of OpenAI’s $300k content strategist role.
-

AI Influencers Are Rising, But Can They Replace Human Authenticity?
A look at the rise of AI-generated influences, the audiencers they attract and the impact this has on marketing communications.
-

PR’s AI Revolution: From Hesitation to Full Adoption
The PR industry is finally adopting generative AI, especially as earned media is a key driver in GEO and brand visibility in AI models.
-

Avoiding Skill Erosion: AI’s Role in Marketing Teams
Over-reliance on AI can lead to skills erosion. But, you can ensure your team can use AI effectively AND strengthen their strategic thinking.
-

Why Smaller Brands Are Winning the AI Video Race
How AI video generators are giving small and midsize brands a competitive edge over the larger brands. AI makes content creation accessible.
-

Earned Media: Your Secret Weapon for AI Visibility
Earned media took a backseat for a few years. But, now AI models favor content from legit news sources in search. Get your AISO roadmap today.
-

Meet Your New BFF: Claude with the Superpower of Connectors
Claude drops a directory of dozens of API connectors so you can integrates the LLM across all of your apps. Here’s what you need to know.
-

AI Revolution in Advertising: WPP’s Warning to Agencies
PR, advertising and marketing agencies must adopt AI to survive. WPP announced falling profits, causing shares to plummet.
