We are honored to serve these amazing brands.
You Don’t Need Another Speech About What AI Might Do.
Your team needs to know how to use it in the work they’re doing today.
Human Driven AI delivers customized, hands-on AI training built around your team’s tools, workflows, challenges and goals. Your team learns by doing, with practical exercises and real marketing and, communications use cases they can put to work immediately.
In-person or virtual • Customized to your organization • Beginner through advanced • Designed for you
They’re Using AI. But Are They Using It Well?
Most marketing teams don’t have an AI access problem anymore.
They have an AI capability problem.
Some employees are power users. Others barely touch it. Everyone prompts differently. Great techniques stay trapped with individual employees. Teams aren’t sure what’s safe to upload. And much of the AI use happening today is still limited to drafting emails and rewriting copy.
That’s a lot of technology, and a fraction of its potential.
Our training creates a shared AI practice across your team so people know how to use AI effectively, responsibly and practically in their actual work.
Choose the Training That Fits Your Team
AI Lunch & Learn | 60–90 Minutes
A fast-paced introduction to what’s changing in AI and what it means for marketing and communications teams.
Best for: executive leadership meetings, team meetings and organizations beginning their AI journey.
Custom AI Workshop | 2 Hours
Hands-on training focused on the AI skills and use cases most relevant to your organization.
Best for: teams that want practical, applicable skills without committing an entire day.
Half-Day AI Workshop
A deeper, interactive experience combining instruction, real-world exercises, team challenges and customized use cases.
Best for: departmental training, leadership teams and company offsites seeking a high-energy, interactive session.
Full-Day AI Intensive
A highly customized working session that moves beyond prompting into workflows, research, strategy, content, analysis, governance and advanced AI applications.
Best for: teams ready to significantly increase AI capability.
WE DON’T TEACH GENERIC AI
We Teach AI Through Your Actual Work
Before your training, we learn about:
- Your team’s roles and responsibilities
- The AI tools you already have access to
- Your organization’s AI policies and guardrails
- The work consuming the most time
- Your most important marcom workflows
- The areas where your team wants more help
Then we build the training around you.
What Could Your Team Learn to Do With AI?
Choose the training. Get real results.
CONTENT & CREATIVE
Campaign briefs
Campaign concepts
Content development
Brand voice & repurposing
RESEARCH & INSIGHTS
Competitive intelligence
Audience research
Generate insights
Surface patterns & trends
PR & MARCOM
Media research/pitching
GTM plannikng
Executive communications
Crisis communications
STRATEGY & PLANNING
Campaign planning
Scenario development
Brand messaging
Strategic analysis
AI SEARCH & GEO
AI visibility
GEO strategy
Brand discovery
AI search-ready content
WORKFLOW AUTOMATION
Repeatable workflows
Process redesign
AI workflow blueprints
AI automation
Why Choose Human Driven AI?
How does your custom AI Training work? First, we gain alignment with your Leadership to ensure we all work toward the same goals. Then, we interview your department leaders, review timesheets, review your existing tech stack and identify the opportunities that will deliver the fastest return on your investment.
Do you ensure a human-centric approach? We believe technology should serve people, not replace them. Our mission is to help organizations operationalize AI to drive innovation, enhance engagement and empower teams to thrive in this rapidly evolving digital landscape.
Are your AI trainings in-person or virtual? We can accommodate either option for virtual or in-person. We can also conduct our training in a single day or over several days to accommodate your team’s availability.
Do you offer video trainings? We do not offer video classes. Unfortunately, this technology moves too quickly for static video courses. Everything we do is LIVE to ensure your team sees the most up-to-date tools and tactics.
Who leads the AI training? Most of our trainings are led our CEO, Jennifer Jones-Mitchell. She applies her nearly thirty years of marketing communications experience to identify the best opportunities for your teams to utilize AI. Our Chief Education Officer, Dr. David Mitchell leads training for our higher education clients. And, our VP, Operations + Governance, Katherine Morales, APR, leads our Worfkow Blueprints trainings.
How do you ensure ethical AI implementation? We prioritize responsible AI practices, ensuring that our training programs align with ethical standards and promote sustainable AI integration. We work with your existing RAG and company policies to reinforce the best practices for AI use in marketing.
Your AI Training Should Fit You.
Every team works differently. Your training should reflect that.
Before we build your session, we learn about your team’s roles, tools, policies, and priorities. Then we customize the training around the work your people actually do.
Your team isn’t practicing with generic prompts or hypothetical exercises. They’re learning how to apply AI to the work waiting for them when they get back to their desks.
YOUR TEAM
Roles, experience levels and priorities
YOUR TOOLS
ChatGPT, Claude, Copilot, Gemini, and others
YOUR WORK
Real marketing and communications use cases
YOUR GUARDRAILS
Your policies, data requirements and responsible-use expectation
Remember, AI is just a tool. It requires a human to drive it.
Hence, our name: Human Driven AI.
Don’t treat AI like an add-on! Buying technology is easy. Changing how people work is harder.
Human Driven AI helps businesses operationalize AI through customized team trainings, product innovation, and business transformation.
We help brands leverage AI ethically and effectively to reduce costs, improve campaign results, and future-proof their business through AI adoption
Book Us To Speak
Phone: 404-913-5655
Address: 2897 N. Druid Hills Road, Suite 328, Atlanta, Georgia 30329
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