About

We Understand the Work Because We’ve Done the Work.

Decades of experience helping organizations navigate change, improve performance, and successfully adopt emerging technologies.

Jennifer Jones-Mitchell, Founder and CEO of Human Driven AI

Jennifer Jones-Mitchell

Founder & CEO

Jennifer Jones-Mitchell is a 30-year marketing, communications, and public relations leader who has helped organizations navigate change, build influence, and drive growth.

Before founding Human Driven AI, Jennifer served as President of The Brandware Group and held leadership roles with some of the world’s most respected agencies, including Ogilvy, Porter Novelli, and Publicis. Throughout her career, she has led teams, managed complex communications programs, overseen multi-million-dollar client portfolios, and helped organizations adapt to evolving technologies and market shifts.

Today, Jennifer works with organizations to transform AI from a technology initiative into a practical business advantage. Her expertise spans AI adoption, workflow transformation, governance, communications strategy, thought leadership, and Generative Engine Optimization (GEO).

Jennifer is a frequent speaker, trainer, and advisor helping organizations understand how AI can improve the way work gets done, without losing the human expertise that drives meaningful results.

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Dr. David Mitchell

Chief Education Officer

JDr. David Mitchell brings more than three decades of experience in higher education, leadership, workforce development, and organizational learning.

Throughout his career, David has helped students, educators, administrators, and professionals develop new skills, navigate change, and embrace emerging technologies.

His expertise in adult learning and instructional design plays a critical role in helping organizations successfully adopt AI.

At Human Driven AI, David leads the development of educational frameworks, certification programs, learning experiences, and training methodologies designed to improve understanding, confidence, and long-term adoption.

His practical, learner-focused approach helps organizations ensure AI becomes part of everyday work rather than another short-lived initiative. His courses are used in colleges and universities across North America.

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Katherine Morales APR, VP Human and AI Operations and Governance

Katherine Morales, APR

VP, Human + AI, Operations & Governance

Katherine Morales, APR, specializes in helping organizations build the operational foundations necessary for successful and responsible AI adoption.

With extensive experience in communications, organizational operations, governance, and process improvement, Katherine helps clients move beyond experimentation by creating the structures that support long-term success.

Her work focuses on AI governance, policy development, workflow design, operational readiness, risk management, and adoption planning. She works closely with clients to identify opportunities for AI integration while ensuring appropriate oversight, accountability, and quality control remain in place.

With an extensive background in nonprofit and franchise organizations, Katherine delivers a unique expertise for workflow integration.

Katherine’s expertise helps organizations balance innovation with responsibility, creating AI programs that are practical, scalable, and sustainable.

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Manish Gautam

AI Solutions Architect

Manish Gautam specializes in designing and building custom AI solutions that help organizations automate processes, improve efficiency, and unlock new capabilities.

His expertise includes custom AI agents, agentic workflows, AI-powered applications, enterprise automation, system integrations, and custom large language model implementations. He works with organizations to translate AI strategies into practical solutions that solve real business challenges.

Working alongside the Human Driven AI team, Manish helps clients identify opportunities for automation, build intelligent workflows, and develop scalable AI systems that support long-term growth.

His unique ability to bridge business needs with technical execution helps organizations move from AI concepts and ideas to functional solutions that deliver measurable value.

The Human Driven AI Difference

Most AI providers come from one side of the equation. They either understand the technology or they understand the business.

We bring both together.

Our team combines decades of experience leading organizations, managing teams, building workflows, training employees, creating governance structures, and implementing technology solutions.

We don’t simply teach AI. We help organizations make AI work in the real world.

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