Category: AI for PR Agencies
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Google Just Took Image AI from “Cool” to “Whoa” with Gemini 2.5 Flash Image
Google’s new image generator, Gemini 2.5 Flash Image has some serious advantages over other image creators. Here’s what you should know.
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You Can Finally Share ChatGPT Projects (and Yes, It’s as Good as It Sounds)
A look at ChatGPT’s new Projects feature, which allows you to share projects with colleagues. These tips will change the way you work.
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AI Isn’t Replacing Content Strategists, It’s Elevating Them
How AI elevates your content strategy and content creation, automation and personalization, in lieu of OpenAI’s $300k content strategist role.
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PR’s AI Revolution: From Hesitation to Full Adoption
The PR industry is finally adopting generative AI, especially as earned media is a key driver in GEO and brand visibility in AI models.
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Earned Media: Your Secret Weapon for AI Visibility
Earned media took a backseat for a few years. But, now AI models favor content from legit news sources in search. Get your AISO roadmap today.
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AI Revolution in Advertising: WPP’s Warning to Agencies
PR, advertising and marketing agencies must adopt AI to survive. WPP announced falling profits, causing shares to plummet.
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Transforming Marketing Agencies with AI: A Case Study in Success
A new case study on how we helped a marketing agency use generative AI to drive a 450% ROI through automation and content creation.
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5 Ways AI is Transforming PR Agency Workflows
From streamlining tasks to enhancing creativity and strategy, AI is helping PR agencies work smarter, faster, and with greater impact.
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5 Reasons Why Now Is the Time for Marketers to Upskill in AI for 2025
A brief look at the impact AI is having on marketing and why you need to upskill today to meet the needs of the job tomorrow.
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2025 Marketing Trends: AI Budget Growth and Optimism
A new study shows an overwhelming majority planning to boost their AI investments in 2025. Are you AI-ready?
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The AI Dilemma: Navigating Trust and Innovation in Marketing
AI adoption in marketing is accelerating, bringing with it a host of opportunities and challenges, including the need for clear policies.