Category: AI and Human Jobs
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AI Doesn’t Create Chaos. It Reveals It
The first article in the Human-Led AI Adoption series explains why AI exposes workflow gaps and how organizations build governance, clarity, and scalable integration.
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Yes, Some Jobs Will Be Lost to AI, But Yours Doesn’t Have to Be
AI won’t take your job because AI is the job now. Here’s why mastering AI for your marcom role is the way to future-proof yourself.
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AI Revolution in Advertising: WPP’s Warning to Agencies
PR, advertising and marketing agencies must adopt AI to survive. WPP announced falling profits, causing shares to plummet.
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The Dangers of Over-Automating Job Interviews
An example of a brand over-automating with AI through an AI-led candidate interview. This article includes tips for good AI automation.
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Meta’s Big Bet on Humanoid Robotics
Humanoid robots powered by AI aren’t just coming—they’re inevitable. Here’s a look at Meta’s plans, where we are today and what’s coming in the near future.
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Six New Jobs AI Creates For Marketers & PR Pros
While many fear job losses from AI, the technology is creating new jobs for marketing communications leaders. Here are the six new jobs AI is creating for marketers.
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Big Tech’s Promises and the Looming AI Job Threat
The ITC Workforce Consortium was developed to address concerns around widespread job losses to AI. Here’s a look at the group’s plans.
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OpenAI’s Figure 01 Signals the Beginning of Jobs Lost to AI
OpenAI’s new Figure 01 robot shows us a future where robots could potentially take over common service jobs.
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The Rise of AI in Marketing: Job Enhancement or Replacement?
Every time I join a panel or present on AI for Marketing, I’m inevitably asked is this new tech will enhance marketing or replace it. Here’s my take on AI job replacement.
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The Jobs Generative AI Is Creating For Humans
While many still fear generative AI will be a job destroyer, I maintain new jobs will emerge to offset any losses. Do you have these highly desired skills?
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The Most Valuable Skills in the Era of AI: According to Davos Leaders
Leaders at the World Economic Forum in Davos made it clear that generative AI skills are now required to grow your career.