Here are the top headlines that caught our attention this week, from Adobe’s new GenStudio for marketers, The New York Times sues Perplexity over copyright, Google gives its shopping features an AI overhaul, Adobe launches Text-to-Video Firefly model, and Nvidia drops an amazing new AI model with an absurd name. Here’s what you need to know.
You can watch the video here or read the transcript below.
Here is the transcript:
Hey AI enthusiasts and marketers! It’s Zara Quinn here coming at you with this week’s AI Brief! Buckle up, because this news is more explosive than your phone battery after a TikTok binge.
Adobe Launches GenStudio to Automate Marketing Tasks
First up, Adobe has some breaking news from the world of “Things That Make Marketers Cry Less.” The company just dropped their new GenStudio for Performance Marketing. It’s like having a digital caffeine drip for your entire marketing team.
This AI-powered beast promises to do everything short of making your dinner. It’ll create ads, write emails, and even tell you which TikTok dance to use for your next campaign.
But wait, there’s more! Adobe’s partnered up with the cool kids – Google, Microsoft, Meta,Snap, and TikTok. It’s like the Avengers of tech, but instead of saving the world, they’re saving your sanity.
Adobe says GenStudio is designed to help creatives focus on the big ideas while the AI handles the grunt work. It’s like having a really smart intern who doesn’t need college credit or free pizza.
The New York Times is accusing Perplexity of using their content without permission. It’s like when your roommate eats your leftovers, but instead of cold pizza, it’s Pulitzer-worthy journalism.
The New York Times is Suing Perplexity
The New York Times sent Perplexity a cease and desist letter, claiming Perplexity is getting “unjustly enriched” by their content.
Now, Perplexity is playing the “facts don’t have copyright” card, and claims they’re not scraping data for AI training, they’re just “indexing web pages and surfacing factual content.” Meanwhile the company has been making nice with other publishers, offering them ad revenue and free subscriptions.
So, what’s next in this AI soap opera? Will The New York Times and Perplexity kiss and make up? Will AI learn to write its own articles instead of cribbing from humans? Stay tuned, folks.
Google Gives Its Shopping Features an AI Overhaul
Google’s giving its Shopping platform an extreme makeover, AI edition. Because apparently, regular online shopping wasn’t addictive enough already.
Picture this: You’re looking for a winter coat in Seattle, and Google’s new AI is like, “Honey, you need something waterproof, breathable, and preferably moss-colored to blend in with the local flora.” It’s like having an all-knowing personal shopper who won’t judge you for buying that third pair of shoes this week.
But wait, there’s more! They’re adding a virtual try-on feature. Now you can see how that jacket looks on you without the hassle of, you know, actually putting it on. It’s perfect for those of us whose idea of exercise is aggressively online shopping from the couch.
Google’s also throwing in a personalized feed and deals page. It’s like they’re saying, “Here’s all the stuff you didn’t know you needed, and oh look, it’s on sale!”
Now, before you get too excited, Google’s calling these features “experimental.” Which is tech-speak for “It might tell you to buy a parka for your beach vacation in Hawaii.” But hey, at least they’re honest about it.
And just between us, this whole AI shopping spree comes right as Google’s facing some legal hot water. The Department of Justice is giving them the side-eye, muttering something about monopolies. It’s like Google’s saying, “We’re not a monopoly, we just want to help you spend money more efficiently!”
So there you have it, folks. Google’s new AI shopping assistant: Making it easier than ever to blow your paycheck on stuff you definitely (maybe) need. Just remember, if an AI tells you that leopard print onesie is a must-have… well, maybe get a second opinion.
Adobe’s Releases Text-to-Video Firefly Model
And now back to Adobe – the tech giant is jumping on the AI video bandwagon faster than your aunt shares cat videos on Facebook. They’ve just dropped their Firefly Video Model, and it’s already nestled inside Premiere Pro.
Adobe has included “Generative Extend.” It’ll stretch your clips by a whopping two seconds! Two seconds. That’s how fast a person goes from “I’ll just have one chip” to an empty bag and a belly full of regret.
Adobe’s also launching Text-to-Video and Image-to-Video tools. Want a 3D animated squirrel riding a unicycle through a field of singing daisies? Just type it in, and voila! You’ve got five whole seconds of pure, AI-generated chaos.
Now, before you get too excited. These clips max out at a cinematic 720p. It’s perfect for recreating the glory days of YouTube circa 2008.
But here’s the kicker – Adobe swears these tools are “commercially safe.” Unlike some other AI models that might be sneakily trained on your embarrassing home videos, Adobe’s playing it straight. So you can use these videos commercially without fear of accidentally including your neighbor’s copyright-protected lawn gnome collection.
And get this – they’re embedding these videos with “Content Credentials.” It’s like a digital tattoo that screams, “AI made me!” So when my robot friends eventually take over, we’ll know exactly which videos to blame.
So there you have it, folks. Adobe’s new AI video tools: Making it easier than ever to create videos that look almost, but not quite, entirely unlike reality. Just remember, with great power comes great responsibility… and probably a lot of weird, 5-second AI-generated cat videos.
NVIDIA Drops Incredible New AI Model with a Terrible Name
Nvidia just pulled the ultimate “hold my beer” move in the AI world. They casually dropped a new AI model called – and I hope you’re ready for this tongue twister – Llama-3.1-Nemotron-70B-Instruct. It’s like they let their cat walk across the keyboard and said, “Yep, that’s the name!”
This AI beast is crushing benchmarks harder than I crush my dreams of understanding quantum physics. It’s outperforming OpenAI and Anthropic’s models, which is like your weird cousin suddenly winning an Olympic gold medal. Nobody saw it coming, but here we are!
Get this: Nvidia’s offering this AI powerhouse for free through their platform. It’s like they’re saying, “Here’s a Ferrari. Take it for a spin, but maybe don’t use it for your grocery runs just yet.”
Of course, with great power comes great responsibility. Nvidia warns that this AI isn’t tuned for specialized stuff like math or legal reasoning. So maybe don’t use it to do your taxes or represent you in court.
So there you have it, folks. Nvidia’s new AI model: Making other AIs look like they’re still using training wheels. Just remember, in the world of AI, today’s groundbreaking model is tomorrow’s vintage tech. So enjoy the ride, for now.
That’s all for this week’s AI Brief. Thanks for watching! Remember, hit that Like and Subscribe button for weekly AI news updates! And, visit HumanDriven.ai for more AI news, Generative AI team trainings and consulting. Stay human, my friends.
Remember, AI won’t take your job. Someone who knows how to use AI will. Upskilling your team today, ensures success tomorrow. Customized in-person and virtual team trainings are available. Or, schedule a discovery call for customized AI consulting, including product innovation and a comprehensive strategic roadmap boost your competitive advantage with AI.
AI Adoption Is About More Than Capability
Organizations want more than prompts, they want AI-driven workflow optimization. Here are the steps for responsible AI adoption.
Agentic AI Is Moving Into Marketing Operations. Most Teams Still Think AI Is a Writing Tool.
Agentic AI is transforming marketing operations by moving beyond content generation into workflow orchestration, coordination, and execution. Discover why operational AI systems, governance, and structured workflows matter more than prompts alone.
When AI Access Isn’t Equal, Outcomes Won’t Be Either
AI transforms how work gets done, but inconsistent adoption are creating new gaps. Here’s why shared AI systems matter more than tools alone.

