Author: Jennifer Jones-Mitchell
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Ello Uses AI to Help Kids Learn to Love Reading
Ello is a new app that utilized AI to write ebooks designed to help kids learn to read addressing the current U.S. literacy crisis.
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The Trick to Strategic Prompt Engineering: Funnel Thinking
Mastering prompt engineering is critical to the successful, ethical and strategic use of generative AI. Here is a fool-proof process to achieving the best outputs possible.
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Rollercoasters and VR: Six Flags Races Into the Future
Six Flags steps up with AI and VR to deliver new, personalized experiences for customers. From VR experiences to data-led personalization. Here’s what you should know.
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SparkyAI! – GenAI Trained on Marketing Prompts, Campaigns and Audience Psychographics
SparkyAI!, a new genAI system trained on marketing prompts, campaign goals and audience psychographics to create always on-brand, audience-first content.
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The Most Valuable Skills in the Era of AI: According to Davos Leaders
Leaders at the World Economic Forum in Davos made it clear that generative AI skills are now required to grow your career.
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Amazon Unveils New AI Tool to Answer Shopper Questions
Amazon launched an AI-powered feature aimed at simplifying the online shopping experience. The tool can respond to common customer questions about products – summarizing details from listings and reviews to deliver quick answers.
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CoPilot Pro, The AI Election, Plus Salesforce & FedEx Take On Retail with AI
A brief rundown of the latest AI news: the launch of CoPilot Pro, how OpenAI prepares for the election and Salesforce and Fedex take on retail with AI.
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IDC Says: Gen AI to Replace 30% of Marketing Tasks by 2027
A new report from IDC predicts that generative AI will automate 30% of marketing tasks across APAC companies by 2027. Here’s what this means for marketers here in the U.S.
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Harness AI’s Power to Revolutionize Your PPC Strategy
While automation focused largely on number crunching bids and patterns for targeting, exciting new frontiers have opened around PPC.
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How AI And Other Tech Will Reshape Marketing In 2024
AI continues to reshape marketing – from virtual assistants and content creation to AI-voice-generators and AI-powered SEO, this tech isn’t going anywhere.
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OpenAI Surpasses $1.6 Billion in Revenue Driven by ChatGPT
OpenAI reached an annualized revenue run rate surpassing $1.6 billion just months after launching its paid ChatGPT service. The company reportedly hopes to close the round at a valuation of at least $100 billion.