Author: Jennifer Jones-Mitchell
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The Emerging Role of AI in Elevating Customer Experiences
AI has come a long way since the early bots that answered customer questions. Today, AI Agents are empowering the customer experience in exciting new ways.
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Google Launches Gemma, A New Family of Open AI Models
Building on its existing Gemini models revealed just last week, Gemma launches with two configurations, Gemma 2B and Gemma 7B.
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The Rise of AI and the Decline of Search Engines
As people turn to AI chatbots to find answers to their queries, search engines are expected to take a hit in usage. Here’s how to prepare.
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ChatGPT’s Growth Stalls As OpenAI Pivots Beyond the Bot
After it’s remarkably successful launch, ChatGPT’s appears to be stagnating in the face of more competitors and changing needs.
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The Rise of AI in Marketing: Job Enhancement or Replacement?
Every time I join a panel or present on AI for Marketing, I’m inevitably asked is this new tech will enhance marketing or replace it. Here’s my take on AI job replacement.
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AI Search Engine Perplexity Aims to Dethrone Google
Perplexity, the AI-powered search engine aims to knock Google off its throne. Here’s a look at how it works.
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New AI Assistant BUD-E: Enhances Conversational Quality, Naturalness & Empathy
A new open source AI called BUD-E was designed to bring real empathy to human interactions.
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Making AI Trustworthy: The Ethical Evolution of Marketing
The foundation for the ethical use of AI in marketing to enhance marketing campaign performance and improve operational efficiencies.
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The Next Revolution in Digital Advertising: How AI Streamlines Complex Campaigns
Google introduced conversational AI into Google Ads, delivering an experience that makes building digital campaigns easier and more effective than ever before
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Agencies, Embrace AI or Risk Extinction
PR, Marketing and Advertising agencies are ignoring AI adoption at their own peril. Here are some steps to drive AI adoption.
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The Jobs Generative AI Is Creating For Humans
While many still fear generative AI will be a job destroyer, I maintain new jobs will emerge to offset any losses. Do you have these highly desired skills?