Tag: AI for PR
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AI Governance Is Becoming a Reputation Issue. Where Are Communications Leaders?
AI governance shapes more than compliance. Katherine Morales, APR explains why communications leaders must help protect trust, credibility and reputation.
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65% of Employees Want to Roll Back Workplace AI. The Tech Isn’t the Real Problem.
Employees are adopting AI faster than companies can adapt. Learn why AI change management, workflow redesign, governance and training must come next.
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Astra, Fable and the New AI Models Are Changing What Counts as AI Work
GPT-6 Astra and Claude Fable 5.1 are moving AI beyond content generation toward completing complex, multistep workflows.
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Top 10 Things Your AI Policy Should Include
An effective AI policy should help employees make sound decisions when AI shows up in real work. Here are 10 areas organizations should address—from tools and data to AI agents, transparency, records and human accountability.
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Buying AI Technology Is Easy. Changing How People Work Is Harder.
Companies have spent years buying AI tools and teaching employees how to use them. But access isn’t transformation. The next phase of enterprise AI requires redesigning the work itself — turning individual AI experiments into repeatable workflows, shared organizational capability and smarter Human + AI collaboration.
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Why Most GEO Strategies Fail: Your Content Isn’t Built for the Conversation
Your company may not need more content. It may need better-connected content. Learn why conversation gaps cause brands to disappear as customers move through the GEO Conversation Chain™.
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Stop Optimizing for One Answer: Own The GEO Conversation Chain™
Your customers aren’t asking AI one question. They’re moving through a chain of prompts, comparisons, objections and decisions. The brands that win won’t simply appear in the first answer. They’ll remain useful throughout the GEO Conversation Chain™.
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The AI Questions Changed. So Did Our Research.
Our three-year enterprise AI research didn’t end where we expected. Discover why the questions changed—and download the full 2026 AI Adoption Gap Report.
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Claude Just Took Another Step Toward Becoming a Coworker.
Claude’s newest capability isn’t just another AI feature. It signals the shift from chatbots to AI coworkers that complete real business workflows.
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The Best GEO Tool You’ve Probably Never Heard Of
See how ChatGPT searches, cites sources, and evaluates content. This Chrome extension offers valuable insights for GEO, SEO, and AI visibility.
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AI Didn’t Kill Public Relations. Bad PR Did.
AI isn’t replacing public relations. It’s changing how trust is built, discovered, and summarized. Learn why credibility is the new communications strategy.